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Profitable growth is the main driver to create value and thereby secure successful M&A processes. We provide advice on how to best achieve profitable growth via commercial and digital excellence. Many of our senior partners previously worked as commercially orientated senior executives in Corporates, Private Equity held companies and family businesses as well as in renown management consultant firms such as McKinsey and Bain. They combine strong strategic thinking with hands-on pragmatic execution support. Our partnership starts in the transaction phase, the first 100 days, or at any stage when management and shareholders feel there is a need to accelerate growth with hands-on external advice.

Using our tested tools and the long-term experience of our senior partners, we provide answers to 3 main questions in the commercial area…

WHAT IS THE STATUS OF THE SALES ORGANIZATION?

Do the sales teams work with efficient and aligned processes? Is the culture growth-orientated and KPI-driven? Is the company focusing its best resources on the most attractive segments? Do we use proper cross-selling techniques to profit by internal synergies? How is the quality of the sales management? Are financial incentive systems motivating for growth?

HOW TO SHAPE OUR DIGITAL FUTURE?

How efficiently are CRM and marketing automation tools used? Are commercial team members well-qualified for the digital world? Does marketing provide enough and well-qualified leads to sales? Is the marketing mastering and broadly employing digital marketing channels? Are sales team members an active part of the relevant social media communities? Do we work with external influencers and content providers?

WHICH COMMERCIAL INITIATIVES TO EXECUTE?

What transformation initiatives are needed to prepare the company for the future? How do we prioritize them? What are the concrete management action plans to implement changes? Do we have the right team for transforming the company or do we need temporary external support? What is a feasible time plan? Do we have enough financial resources to implement the changes or do we need to secure additional funds?

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